Cape Union Mart
"Vaimo spoke knowledgeably about the advantages and pitfalls of implementing a project the size of ours. Vaimo’s clear understanding of Magento and our ERP system gave us confidence that they have the expertise to deliver an excellent web store. We were definitely impressed by their laudable company track record, especially the amount of international case studies available which gave us the final push to pick them as our solution partners. Vaimo has been there for us and available almost 24/7. They have managed to stay within budgets even when facing unforeseen complexities. "

Amanda Herson

Head of Ecommerce

Visit Cape Union Mart

The Challenge

The overall project had five key objectives: to re-platform the Cape Union Mart website to Magento, enable attraction, to process and fulfil a significantly greater number of online transactions and to integrate Magento into the current environment. Augmenting Cape Union Mart’s participation in various online environments and enhancing customer engagement, formed part of these key objectives. The main challenge Vaimo faced with the Cape Union Mart eCommerce project, were the numerous integration complications that were needed to successfully merge the Magento online store and their 160 retail stores. One of the biggest tasks was to re-categorise and re-attribute a large and complex assortment of SKUs. This project was fast-paced, due to Cape Union Mart’s desire to enter the market timelessly. With this came the challenge to continuously innovate further on a complex live-site.

The Solution

Vaimo has on two occasions facilitated an extensive re-design of Cape Union Mart’s online store, with the second re-design introducing a fully responsive website. There have been multiple large-scale projects, such as the data transfer, getting the catalogue ready for the UX, continuous improvement of speed due to the fast growing number of transactions. To improve efficiency and to eliminate any re-capturing and repetition of data, Vaimo integrated Magento with Cape Union Mart’s various in-house systems, including integration into ERP, merchandising systems, payment gateways, reward programs (eBucks and Discovery Miles), integrations of gift card and returns management. The final outcome was to ensure a streamlined omni-channel solution.


  • Fully Responsive Site
  • Multiple Payment Options
  • Solr Search
  • Wish-list Interface to Social Platforms
  • Single Point of Data Entry at the Backend
  • Cross-Channel E-gift Card Integration- Bi-Directional Between Online and Offline Stores
  • Integration to eBucks and Discovery Miles Reward Programs
  • Complex Integrations Between Dolfin (Used For Managing Merchandise Stock), Magento and Sage ERP System
  • Returns Management Authorisation Solution, Fully Integrated to the ERP System
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